Product Marketing Manager

Datch is a voice AI for the industrial workforce. We work with an exciting array of global customers -including Fortune 500 manufacturers, energy providers and more - supplying them with an interactive natural language engine they can use with verbal, conversational dialogue. This allows frontline workers to talk through their day-to-day processes in real-time, leading to big improvements in knowledge retention and a more efficient, happier workforce.

Founded in a garage in 2017, Datch now has offices in the UK, US, and New Zealand. We're growing rapidly with backing from well-known investors such as Blackhorn Ventures, BlueBear Capital, Boeing HorizonX, and Plug and Play Ventures, and we’re building an exciting product with deep engineering and domain expertise.


Summary

We are looking for a dedicated, ambitious and self-driven Product Marketing Manager. As an early member of the growth team, you will work closely with our leadership to help drive pipeline activation through product led growth initiatives.

About You (Your mindset / What you're looking for)

  • You’re a generalist, and able to apply your knowledge broadly and into unfamiliar territory
  • You’re tech-savvy, and you love to build
  • You’re a self-starter, and can work on projects with ambiguous context
  • You thrive in a fast-moving and chaotic startup environment

About the role (What you'll do)

You will be expected to:

  • Identify and target high performing ICPs that align with our self-serve product
  • Focus on pre-launch and post-launch activities
  • Implement marketing automation throughout the product led growth funnel
  • Support signup through activation to drive user and company activation.
  • Measure and track KPIs across different stages of the funnel

Must-haves

  • A proven track record of product marketing within the context of a high growth software startup
  • Critical thinker and problem-solving skills 
  • Highly organized, data-driven, and self-motivated
  • Success in driving PLG initiatives with positive outcomes

Nice-to-haves

  • An interest in and understanding of ML / AI impacts on the business world 
  • An interest in and understanding of industry 4.0 & enterprise digital transformation 


You must be eligible to work in the United States (with a valid working Visa, Residency or Citizenship) to be successful in this application.

We'd love to hear from you

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